Onderstroom / Sway

Bookdesign as part of the Visual Identity for Maven Publishing. At G2K, Amsterdam. 2011.

The Brafman brothers look at sway, the submerged mental drives that undermine rational action, from the desire to avoid loss to a failure to consider all the evidence or to perceive a person or situation beyond the initial impression and the reluctance to alter a plan that isn’t working.

All the design-work for Maven has been awarded with a ‘Red Dot Design Award 2010’

Onderstroom / Sway, Matthijs Matt van Leeuwen, G2K Designers, Amsterdam, Ori, Rom Brafman
Onderstroom / Sway, Matthijs Matt van Leeuwen, G2K Designers, Amsterdam, Ori, Rom Brafman
Onderstroom / Sway, Matthijs Matt van Leeuwen, G2K Designers, Amsterdam, Ori, Rom Brafman