Peerspace
Logo and Identity design for Peerspace. Designed at Mother Design, NY, with Ben Clark, Morgan Smith, Bentzion Goldman and motion by Olga Povarchuk. 2021 – 2022.
Avenues
Logo and Identity design for Avenues, The World School. Designed at Mother Design, NY, with YaYa Xu and Vanessa Hopkins. 2020 — 2021.
Cadillac
Creative Direction, Logo and Identity design for Cadillac, developed with Cadillac Design. Typography designed in collaboration with Colophon Foundry. 2021 – 2022.
It’s Nice That: Mother Design drives Cadillac’s brand forward with a new visual identity.
Dave & Buster’s
Logo and Identity design for Dave & Buster’s. Designed at Mother Design, NY, with YaYa Xu, Molly Dauphin and Morgan Smith, New York. 2020.
Tripadvisor
Logo and Identity design for Tripadvisor.
Designed at Mother Design, NY, with YaYa Xu, Mark Sloan and typographic design by Colophon Foundry, London. 2019 — 2020.
More on the story behind the rebrand in A Change Of Brand.
Callen Lorde Community Health Center
Logo and Identity design for Callen-Lorde, a primary care center, providing medical health care to the LGBTQ community in New York.
Designed at Mother Design, NY, with Vanessa Hopkins, Morgan Light and Jane Jun. 2017 — 2018.
Featured on It’s Nice That.
Park Lane
Logo and Identity design for Park Lane Hotel. Creative Direction and design at Mother Design, NY, with YaYa Xu, Vanessa Hopkins and Molly Dauphin. Interior design by Yabu Pushelberg. 2020 — 2021.
Andbox
Logo and Identity design for Andbox, partnering with Co-creator of Public School Maxwell Osborne.
Designed at Mother Design, NY, with YaYa Xu and George Lavender. 2019.
Eyebeam
Logo and Identity design for Eyebeam. Eyebeam is a platform for artists to engage society’s relationship with technology. Designed at Mother Design, NY, with YaYa Xu and Vanessa Hopkins. 2018 — 2019.
Target ‘Everyday’
Campaign Design for Target’s Fall 2018 Season and seasons to come. The design embraces the unspoken; Target is pronounced Targét (Tar-zhay). Straightforward image and word rhymes form the basis for the design. Designed at Mother, New York. 2018. Designed with Enrique Mosqueda, Eli Park and Dennis Kung. Photography by LACEY.